Ad Net Zero Europe: Pathway to Progress

18. veebruar 2025

As EU legislation moves toward requiring companies to measure their carbon footprints, the implications for our industry are significant. Brands working with creative and media agencies will increasingly expect their partners to provide carbon footprint calculations, making compliance a critical factor for maintaining and enhancing competitive advantage.

Ad Net Zero was established to assist brands and agencies in their journey towards decarbonisation. This initiative offers resources, guidance, and actionable strategies to help organisations meet sustainability objectives. By joining Ad Net Zero, supporters can align with the evolving legislative landscape and start the journey towards reducing the industry’s carbon footprint.

Join us for an insightful webinar where we’ll introduce the Ad Net Zero framework and explore how your organisation can support this initiative.

 

  • Date: 18th of February
  • Time: 15:00–16:00
  • Location: Online

What to Expect:

 

  • A Comprehensive Introduction

Discover the Ad Net Zero framework, its structure, and the next steps to join our initiative.

 

  • Global Insights

Learn how Ad Net Zero Europe is driving change across countries and get updated on the latest policies and regulations shaping a greener future.

 

  • Supporter Benefits & First Steps

Understand what it means to be an Ad Net Zero supporter, how you can start your journey, and the resources and opportunities Ad Net Zero offers.

 

Together, we can lead the way in reducing the advertising industry’s carbon footprint and building a more sustainable future.

Ad Net Zero Europe: Pathway to Progress
18. veebruar 2025

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